In this post, we will discuss the benefits of real time hashtag tracking. But before we do that, let's understand what a hashtag really is. When a pound (#) sign…
Adwit MishraDecember 21, 2020
Twitter was initially introduced as a micro-blogging platform, fast-forward to today, it has established itself as one of the marketing giants. It is also one of the fastest news source…
Shivam SinghSeptember 9, 2020
Twitter is the most popular social media platform for consumers to express their opinions and user experiences. The main reason for being so is that every major brand and marketer…
Shivam SinghAugust 20, 2020
This week's article focuses on top 10 social media influencers in the field of Digital Marketing. A table is attached at the end with all the links to their social…
Shivam SinghJune 19, 2020
Social media monitoring now holds great significance for brands trying to build engaging communities. Consumers prefer personalized responses to their queries over preset chat-bot replies. It can help you customize…
Shivam SinghMay 15, 2020
In recent years, the influencer marketing industry has prospered and grown significantly. With the increase in content on social media channels, marketers struggled to cut through the noise and attract…
Shivam SinghMarch 20, 2020
Promoting brands on social media is now more popular than it has ever been in the history of marketing. Brands and marketing agencies now leverage the insights gained from social…
Shivam SinghMarch 20, 2020
In 2014, Starbucks introduced its white cup challenge, a social media campaign in the form of a contest where it encouraged users to doodle on the Starbucks white cup and…
Shivam SinghMarch 19, 2020
Promoting brands on social media now has more prominence than ever in the history of marketing. With the meteoric rise in social media marketing, the demand for social listening tools…
Shivam SinghMarch 18, 2020