In the past decade, Twitter has established itself as one of the front-runners in the social media marketing landscape. It is also the most sought-after platform by users to engage…
Initially, hashtags were meant for searching for information on Twitter. However, today you can use them across multiple social media platforms for various reasons. Individuals and companies now use them…
Even for the savviest of social marketers, Twitter marketing has evolved into a murky channel. Twitter has evolved from a simple micro blogging service to a robust marketing platform where…
Conducting Influencer Marketing Campaign is in trend these days. Brands hire online influencers to market their products. In this way, brands can leverage trust of the followers of those influencers.…
Today, hashtags have become an integral part of Twitter. You just can’t imagine Twitter without hashtags. However, it wasn’t always the same. In this post, we are going to discuss…
There are ample social media channels that B2B marketers can use to promote their brand. LinkedIn is perhaps the most popular and sought-after social media channel for B2B marketing. However,…
Promoting brands on social media now has more prominence than ever in the history of marketing. With the meteoric rise in social media marketing, the demand for social listening tools…
In the early days, entire families would flock to a television screen to consume what limited content was available. Celebrity endorsements were then the most effective way to influence consumers.…
Social media trends change faster than you imagine. With such erratic changes and updates, it is difficult to increase the organic reach of your content. Hashtag marketing is no longer…
For many brands and marketers out there, the conversion rate is the one true metric. But unlike traditional marketing, you have to consistently engage with your customers to keep them…