Twitter has Evolved. It was introduced as a social media platform, but today, it has progressed into a marketing giant that was unprecedented in the history of social media. This has…
The days of ‘broadcast marketing’ are long gone and brands have made tremendous strides in switching over to targeted advertising methods. This voguish trend can be attributed to the rise…
Developing an effective Twitter marketing strategy for your business is difficult. You have to consider all facets of the account. To do so, analyze the past activities of your Twitter…
#ThisIsAHashtag. Any word which has a pound sign preceding it is called a hashtag. Twitter hashtag counting has become the most sought-after method to identify the reach of any event…
In this post, we will discuss the benefits of real time hashtag tracking. But before we do that, let's understand what a hashtag really is. When a pound (#) sign…
Since its inception, hashtags have always been the most effective means to attract engagement. Be it a product launch, a Twitter campaign, or an event, hashtags are the go-to means…
If you are an active Twitter user, you might have noticed a blue checkmark next to the handle of many different accounts. The blue checkmark indicates that the account is…
Social media monitoring now holds great significance for brands trying to build engaging communities. Consumers prefer personalized responses to their queries over preset chat-bot replies. It can help you customize…
With over 321 million monthly active users, Twitter has become a large pool of data and getting your required information from such a vast source can be difficult and at…
Promoting brands on social media is now more popular than it has ever been in the history of marketing. Brands and marketing agencies now leverage the insights gained from social…