Since its inception, hashtags have always been the most effective means to attract engagement. Be it a product launch, a Twitter campaign or an event, hashtags are the go-to means…
Shivam SinghMarch 23, 2020
Twitter has Evolved. It was introduced as a social media platform, but today, it has progressed into a marketing giant that was unprecedented in the history of social media. This has…
Adwit MishraFebruary 13, 2020
The days of ‘broadcast marketing’ are long gone and brands have made tremendous strides in switching over to targeted advertising methods. This voguish trend can be attributed to the rise…
Adwit MishraFebruary 12, 2020
Promoting brands on social media is now more popular than it has ever been in the history of marketing. Brands and marketing agencies now leverage the insights gained from social…
Shivam SinghFebruary 12, 2020
Hashtags play a key role in elevating your brand on social media. Marketers and brands use hashtags to categorize content for audiences with aligned interests. Brands often opt to create…
Shivam SinghFebruary 5, 2020
With over 321 million monthly active users, Twitter has become a large pool of data and getting your required information from such a vast source can be difficult and at…
Adwit MishraDecember 24, 2019
In this post, we will discuss the benefits of real time hashtag tracking. But before we do that, let's understand what a hashtag really is. When a pound (#) sign…
Adwit MishraNovember 15, 2019
The #Hashtag was brought on Twitter in 2007 by Chris Messina, a social media enthusiast. Since then, Hashtags have allowed us to filter relevant content throughout the Twitter website and…
Adwit MishraAugust 22, 2019
#ThisIsAHashtag. Any word which has a pound sign preceding it is called a hashtag. Twitter hashtag counting has become the most sought after methods to identify reach of any event…
Adwit MishraAugust 21, 2019