For many brands and marketers out there, the conversion rate is the one true metric. But unlike traditional marketing, you have to consistently engage with your customers to keep them…
Shivam SinghMarch 26, 2021
Developing an effective Twitter marketing strategy for your business is difficult. You have to consider all facets of the account. To do so, analyze the past activities of your Twitter…
Shivam SinghMarch 22, 2021
Twitter was initially introduced as a micro-blogging platform, fast-forward to today, it has established itself as one of the marketing giants. It is also one of the fastest news source…
Shivam SinghMarch 22, 2021
In layman's terms, to download Twitter datasets simply means acquiring data (tweets and related metadata) which is generated and sourced from Twitter. The data can be related to any event,…
Adwit MishraMarch 22, 2021
Hashtags are now used by every major social media platform. Although, the importance of hashtags differs on social media platforms. Some use hashtags excessively (Instagram) and then there are platforms…
Shivam SinghMarch 16, 2021
If you have just started your business venture, social media marketing can help you propel your brand to the next level. But choosing the right social media platform to advertise…
Shivam SinghMarch 5, 2021
Since its inception, hashtags have always been the most effective means to attract engagement. Be it a product launch, a Twitter campaign, or an event, hashtags are the go-to means…
Shivam SinghFebruary 26, 2021
Hashtags on Twitter are a popular and effective marketing tool. It has emerged as an excellent means to promote your brand, or to generate feedback from your customers. Hashtags also…
Adwit MishraFebruary 24, 2021
Hashtags play a key role in elevating your brand on social media. Marketers and brands use them to categorize content for audiences with aligned interests. Brands often opt to create…
Shivam SinghFebruary 19, 2021