
X (Twitter) is one of the most popular social media platforms. With over 600 million active monthly users, X (Twitter) is a treasure trove for brands, marketers, and influencers to gain a large following. However, you need the right guide to increase Twitter followers, as no single trick can guarantee success on this platform.
X (Twitter) is primarily used for engagement between brands and their followers or consumers. The conversational approach of this platform makes it easier to engage in one on one conversations with people online. And by increasing your Twitter engagement, you can increase Twitter followers.
This is one of the many tricks that we’ll look at in this guide. So, without further ado, let’s explore how you can increase Twitter followers in 2025.
1. Be Consistent With Tweets
Among all the social media platforms, Twitter connects differently with its users, and it drives them to use it every day and engage in conversations with other users. Twitter users would like to engage with a page that posts something new daily.
Therefore, you need to post/tweet daily to increase your Twitter followers. It is ideal to tweet once or twice daily; however, there is no fixed limit for tweets. You can leverage famous brands, influencers, and hashtags to start a conversation by tagging them in your tweets.
Moreover, you’ll need to stay active for retweeting, replying, liking, and other engagement activities. Devote 5-10 minutes daily, other than posting stuff, to engage with comments and retweets on your posts. With this, you can thank users, answer their queries, and engage in a fun conversation.
2. Create a Strong Profile
Whenever a user lands on your Twitter profile, it only takes 3-5 seconds for them to decide whether to follow you or not. And this is true for most social media platforms; therefore, your profile should speak out to the user.
Some of the main reasons for a user to follow you would be – Entertainment, Motivation, Teaching, Sales, etc. You need to set up a profile that communicates such reasons to the users through the bio, banner, and pinned tweets.
3. Use Visual Content
Many studies have shown that tweets with visual content, such as images, videos, GIFs, and more, get more engagement. So use eye-catching visuals for your tweets that prompt users to follow you. However, make sure to use content that is free from any copyright.
Moreover, make sure that the visuals you are using relate to your content and aren’t used strictly for engagement purposes.
4. Use Relevant Hashtags
One of the best and easiest ways to reach your audience and increase engagement is by using Twitter hashtags. You can easily increase Twitter followers by using relevant hashtags in your tweets. Moreover, using trending hashtags will help you get more reach. Moreover, you can create hashtags for your brand as well.
To find trending hashtags and monitor their performance, you can use various hashtag analytics tools. These tools can help you find and track trending hashtags to use in your tweets. Tools such as TrackMyHashtag can help you get Twitter Historical Data along with various metrics to help you understand your Twitter performance.
This tool will save you a lot of time and manual work of finding relevant hashtags and their importance by compiling various metrics and detailed analysis in a single report.
5. Optimize The Timing
Posting at the right time can directly affect the reach your tweets get and whether they end up in the feed of your followers and potential followers. In different situations, the best days to post on Twitter could be weekdays, while for some, weekends would result in more reach.
However, deciding the right time to post on Twitter relies on various factors such as the brand’s priority and audience behavior. You can use Twitter analytics to find out the time your audience is most active and experiment with different timings to find the best schedule for your Twitter profile.
6. Be Creative With Your Tweets
Using visual content is one thing, but it is a common strategy, and in the fast and crowded space like X (Twitter), your tweet might go unnoticed. Therefore, you’ll need to format the content in your tweet to make it stand out from the rest.
Use bold and capital letters along with emojis. Space out the content to make it more appealing. Even though Twitter has a fixed character limit (if you don’t have X (Twitter) Premium), you can still experiment with it.
7. Leverage Other Social Media Profiles
By posting your tweets on various social media platforms, you can attract your followers from those platforms to your Twitter profile. This is an easy way to use cross-platform marketing and increase Twitter followers.
You can promote giveaways and competitions to get more followers from other platforms to your Twitter profile. Platforms like Instagram or Facebook can help you attract many followers to your Twitter account.
8. Use Twitter Ads
Organic growth on any platform can take a lot of time and various strategies to guarantee positive results. However, if you are looking for an alternative to traditional ways, you can utilize Twitter ads to launch various campaigns.
These campaigns can be short, and you’ll only pay once someone follows you after seeing the ad. Using this way, you can reach a wider audience to promote your brand. Eligible profiles can launch campaigns through ads.twitter.com.
Twitter ads are a great way to boost engagement and increase Twitter followers; moreover, you can also promote your brand to a wider audience.
9. Use Twitter Analytics
Regularly go through Twitter analytics to monitor the performance of various strategies you used to increase Twitter followers. Twitter analytics can help check if your efforts are giving you enough in return. And, you can further continue or change your marketing strategy.
However, Twitter analytics is not a free strategy; whether you use the built-in analytics tool through Twitter Premium or a third-party tool, you’ll need to pay some amount to analyze and monitor the performance of your Twitter account.
10. Engage in Conversations
By starting and engaging in conversations on Twitter, you can increase your followers. Twitter is made for having conversations with people. You can start a conversation with random users in comments or tag a few of your followers in posts to start a conversation.
By having regular conversations on Twitter, you’ll be able to build up some rapport with a lot of people, and they will likely engage with you every time your post shows up on their feed. This strategy will also prompt users to follow you so that they don’t miss out on the chance of having a conversation.
11. Keep Experimenting
Don’t be shy to try out various strategies on different tweets. No single strategy can guarantee you success in increasing Twitter followers. However, one might, and for that, you’ll need to try out all of these strategies and monitor their success.
By monitoring which strategy gave you the best result, you can apply it to your future content. Moreover, you can apply the same strategy to other social media platforms with a few modifications.
Conclusion
Increasing Twitter followers is a tricky part, but with the right strategies you can increase your Twitter engagement and followers. Make sure to be regular with tweets and keep updating your Twitter profile as per your brand voice. By implementing various strategies, you can increase Twitter followers and these strategies might also increase your followers on other social media platforms.
Raghav is a talented content writer with a passion to create informative and interesting articles. With a degree in English Literature, Raghav possesses an inquisitive mind and a thirst for learning. Raghav is a fact enthusiast who loves to unearth fascinating facts from a wide range of subjects. He firmly believes that learning is a lifelong journey and he is constantly seeking opportunities to increase his knowledge and discover new facts. So make sure to check out Raghav’s work for a wonderful reading.